Warum Crossmedial arbeiten?





Faculty/Professorship: Communication Studies  ; Empirical Communicator Studies  
Author(s): Behmer, Markus ; Müller, Holger
Title of the compilation: Innovation in den Medien : Crossmedia - Storywelten - Change Management
Editors: Kaiser, Markus
Corporate Body: MedienCampus Bayern e.V.
Publisher Information: München : Hooffacker
Year of publication: 2013
Pages: 24-44
ISBN: 978-3-9815512-0-4
Language(s): German
Type: Contribution to an Articlecollection
URI: https://fis.uni-bamberg.de/handle/uniba/42257
Year of publication: 27. July 2017