Adoption of Mass-Customized Newspapers : an Augmented Technology Acceptance Perspective





Professorship/Faculty: Professur für Wirtschaftsinformatik, insbesondere Soziale Netzwerke 
Authors: Putzke, Johannes; Fischbach, Kai  ; Schoder, Detlef
Title of the Journal: The journal of media economics
ISSN: 0899-7764
Year of publication: 2010
Volume: 23
Issue: 3
Pages / Size: 143 - 164
Language(s): English
DOI: 10.1080/08997764.2010.502514
URL: http://www.tandfonline.com/doi/pdf/10.1080/0899...
Document Type: Article
URI: https://fis.uni-bamberg.de/handle/uniba/6003
Release Date: 30. April 2014