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From spending to understanding : Analyzing customers by their spending behavior
Otto, Philipp; Davies, Greg B.; Chater, Nick; u. a. (2009): „From spending to understanding : Analyzing customers by their spending behavior“. Amsterdam: Elsevier Science doi: 10.1016/j.jretconser.2008.04.001.
Author:
Title of the Journal:
Journal of Retailing and Consumer Services
ISSN:
0969-6989
Publisher Information:
Year of publication:
2009
Volume:
16
Issue:
1
Pages:
Language:
English
Type:
Article
published:
December 9, 2022
Permalink
https://fis.uni-bamberg.de/handle/uniba/57060