Key account managers' identification profiles and effectiveness : A fuzzy-set qualitative comparative analysis
Peters, Leonore; Ivens, Björn Sven; Pardo, Catherine (2022): Key account managers’ identification profiles and effectiveness : A fuzzy-set qualitative comparative analysis, in: Industrial marketing management : the international journal for industrial and high-tech firms, New York, NY [u.a.]: Elsevier, Jg. 107, S. 253–265, doi: 10.1016/j.indmarman.2022.09.022.
Faculty/Chair:
Author:
 ;  ; 
Title of the Journal:
Industrial marketing management : the international journal for industrial and high-tech firms
ISSN:
0019-8501
Publisher Information:
Year of publication:
2022
Volume:
107
Pages:
Language:
English
DOI:
Peer Reviewed:
Yes:
International Distribution:
Yes:
Type:
Article
URI:
Activation date:
October 24, 2022

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Permalink https://fis.uni-bamberg.de/handle/uniba/56086