Blockchain Technology as a Means for Brand Trust Repair : Empirical Evidence from a Digital Transgression
Fleischmann, Martin; Ivens, Björn Sven; Krishnamachari, B. (2020): Blockchain Technology as a Means for Brand Trust Repair : Empirical Evidence from a Digital Transgression, in: Proceedings of the 53rd Hawaii International Conference on System Sciences Conference, AISeL, S. 503–513.
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Title of the compilation:
Proceedings of the 53rd Hawaii International Conference on System Sciences Conference
Conference:
53rd Hawaii International Conference on System Sciences
Publisher Information:
Year of publication:
2020
Pages:
Language:
English
URL:
Peer Reviewed:
Yes:
International Distribution:
Yes:
Type:
Conferenceobject
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Activation date:
July 8, 2022

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Permalink https://fis.uni-bamberg.de/handle/uniba/54392