Adoption Triggers of Green Consumer Innovations : A Configurational Analysis

Faculty/Professorship: Innovation Management  
Author(s): Laut, Philipp  ; Vojer, Jacqueline.
Title of the compilation: Proceedings of ISPIM Connects Valencia : Reconnect, Rediscover, Reimagine
Corporate Body: The International Society for Professional Innovation Management
Conference: ISPIM CONNECTS VALENCIA : Reconnect Rediscover Reimagine, Valencia
Year of publication: 2021
ISBN: 978-952-335-691-7
Language(s): English
Peer Reviewed: Ja
Type: Conferenceobject
Release Date: 28. March 2022