Online Advertising Research Through the Ad Delivery Process : A Literature Review
Müller, Lea; Mattke, Jens; Maier, Christian (2018): Online Advertising Research Through the Ad Delivery Process : A Literature Review, in: SIGMIS-CPR’18: Proceedings of the 2018 ACM SIGMIS Conference on Computers and People Research, New York, NY, USA: ACM, S. 163, doi: 10.1145/3209626.3209740.
Faculty/Chair:
Author:
 ;  ; 
By:
Müller, Lea; ...
Title of the compilation:
SIGMIS-CPR'18: Proceedings of the 2018 ACM SIGMIS Conference on Computers and People Research
Corporate Body:
ACM SIGMIS CPR Conference
Publisher Information:
Year of publication:
2018
Pages:
Language:
English
DOI:
Peer Reviewed:
Yes:
International Distribution:
Yes:
Type:
Conferenceobject
URI:
Activation date:
January 8, 2019

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Permalink https://fis.uni-bamberg.de/handle/uniba/45077