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Information processing in personal selling interactions : moderating effects depending on the capability of information assessment
Helm, R.; Ivens, Björn Sven; Gehrer, M.; u. a. (2010): Information processing in personal selling interactions : moderating effects depending on the capability of information assessment, in: International Journal of Business Research, Nr. 4, S. 63–79.
Faculty/Chair:
Author:
Title of the Journal:
International Journal of Business Research
ISSN:
1555-1296
Year of publication:
2010
Issue:
4
Pages:
Language:
English
Type:
Article
Activation date:
April 30, 2014
Permalink
https://fis.uni-bamberg.de/handle/uniba/3800