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Produkttests in der Marketingforschung
Bauer, Erich (1981): Produkttests in der Marketingforschung. Göttingen: Vandenhoeck & Ruprecht.
Faculty/Professorship:
Author:
Publisher Information:
Year of publication:
1981
Pages:
Series:
Organisation und Management 4
Language:
German
Type:
Book
published:
July 13, 2015
Permalink
https://fis.uni-bamberg.de/handle/uniba/28255