Produkttests in der Marketingforschung
Bauer, Erich (1981): Produkttests in der Marketingforschung, Göttingen: Vandenhoeck & Ruprecht.
Faculty/Chair:
Author:
Publisher Information:
Year of publication:
1981
Pages:
ISBN:
978-3-525-12723-0
Series ; Volume:
Organisation und Management ; 4
Language:
German
Type:
Book
URI:
Activation date:
July 13, 2015

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Permalink https://fis.uni-bamberg.de/handle/uniba/28255