Industrial marketing management : the international journal for industrial and high-tech firms



Professorship/Faculty: Sales and Marketing  
Authors: Ivens, Björn Sven  
Volume Number/Title: 38, Issue 8: (November 2009) Organizing and Integrating Marketing and Purchasing in Business Markets / ed. by Annalisa Tunisini, Bjoern Ivens and Catherine Pardo, S. 847 - 1024
Publisher Information: New York, NY u.a. : Elsevier
Year of publication: 2009
Language(s): English
Remark: 
Auch als Veröff. im Internet: http://www.sciencedirect.com/science/journal/00198501/38
URL: http://www.sciencedirect.com/science/journal/00...
Document Type: Other
URI: https://fis.uni-bamberg.de/handle/uniba/20578
Release Date: 24. September 2014