Expectancy value model

Professorship/Faculty: Sociology, especially Social Inequality 
Author(s): Doll, Jörg; Ajzen, Icek
Title of the compilation: The international encyclopedia of communication
Volume Number/Title: 4. Digital imagery - fictional media content
Editors: Donsbach, Wolfgang
Publisher Information: Malden, MA u.a.
Year of publication: 2008
Pages: 1637 - 1641
Edition: 1. publ.
ISBN: 9781405131995
Language(s): English
Document Type: Contribution to an Articlecollection
URI: https://fis.uni-bamberg.de/handle/uniba/16832
Year of publication: 24. September 2014