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How Game Features Give Rise to Altruism and Collective Action? : Implications for Cultivating Cooperation by Gamification
Riar, Marc; Morschheuser, Benedikt; Hamari, Juho; u. a. (2026): How Game Features Give Rise to Altruism and Collective Action? : Implications for Cultivating Cooperation by Gamification, in: Bamberg: Otto-Friedrich-Universität, S. 695–704.
Faculty/Chair:
Author:
Conference:
53rd Hawaii International Conference on System Sciences ; Maui, HI, USA
Publisher Information:
Year of publication:
2026
Pages:
Source/Other editions:
Proceedings of the 53rd Hawaii International Conference on System Sciences, Honolulu, HI, 2020, S. 695–704, ISBN: 978-0-9981331-3-3
Year of first publication:
2020
Language:
English
Abstract:
Due to the general gamification of our culture and society as well as the proliferation of games in our everyday activities, people are increasingly looking at games and gamification as a source for cooperation and other prosocial behaviors. However, not all game features lead to increased cohesion, cooperation or collaboration between people. While some games indeed are geared for cooperation, majority of games also aim toward competition or just non-social activity. Therefore, a prominent research problem exists in understanding how different game and gamification design may lead to altruistic sentiment and collective action. In this study, we investigated how the engagement with cooperative game features relates to the emergence of altruism and whether altruism leads to the formation of we-intentions in a gaming context. We employed data gathered among players of the augmented reality game Ingress (N=206) and analyzed the data using PLS-SEM. The results show that game features can give rise to altruism and that altruism can invoke we-intentions via cooperative goal structures (we-goals) of individuals. In addition to providing important insights regarding how cooperation emerges within games, this study provides implications for cultivating cooperation by gamification.
Keywords: ; ; ; ; ;
Social Media and e-Business Transformation
altruism
augmented reality
cooperation
gamification
we-intention
Peer Reviewed:
Yes:
International Distribution:
Yes:
Open Access Journal:
Yes:
Type:
Conferenceobject
Activation date:
May 29, 2026
Permalink
https://fis.uni-bamberg.de/handle/uniba/115322