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The Coevolution of Network Structure and Perceived Ease of Use
Putzke, Johannes; Fischbach, Kai; Schoder, Detlef; u. a.; Alt, Rainer; Franczyk, Bogdan (Hrsg.) (2013): „The Coevolution of Network Structure and Perceived Ease of Use“. AIS Electronic Library (AISeL).
Author:
Editor:
Title of the compilation:
Wirtschaftsinformatik Proceedings 2013
Corporate Body:
Wirtschaftsinformatik, 11, 2013, Leipzig
Publisher Information:
Year of publication:
2013
Series ; Volume:
Paper ; 96
Language:
English
Abstract:
Perceived Ease of Use (PEoU) is one of the most central constructs in IS research. However, it has been examined only from an individual perspective. This article conceptualizes PEoU as a network construct. Results indicate three things. Firstly, the higher a person's PEoU, the more likely she or he is sought for advice. Secondly, there is a greater likelihood that a person seeks out another person for advice if the other person also seeks out the first person for advice. Thirdly, a person's PEoU will become similar to that of other persons' she or he seeks out for advice.
Keywords: ; ; ;
SIENA
Social Network Analysis
Technology Acceptance Model
TAM
Type:
Conferenceobject
Activation date:
April 16, 2014
Permalink
https://fis.uni-bamberg.de/handle/uniba/1769