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How to sell in diverse markets? A two-level approach to industry factors and selling factors for explaining firm profitability
Leischnig, Alexander; Kasper-Brauer, Kati (2016): How to sell in diverse markets? A two-level approach to industry factors and selling factors for explaining firm profitability, in: Journal of Business Research, New York, NY: Elsevier, Jg. 69, Nr. 4, S. 1307–1303, doi: 10.1016/j.jbusres.2015.10.097.
Author:
Title of the Journal:
Journal of Business Research
ISSN:
0148-2963
Corporate Body:
Elsevier
Publisher Information:
Year of publication:
2016
Volume:
69
Issue:
4
Pages:
Language:
English
Peer Reviewed:
Yes:
International Distribution:
Yes:
Type:
Article
Activation date:
November 18, 2016
Permalink
https://fis.uni-bamberg.de/handle/uniba/41191