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The digitization of customer relationship management
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The digitization of customer relationship management
Hein, Daniel (2019): The digitization of customer relationship management, Bamberg.
originated at the
University of Bamberg
Faculty/Chair:
Sales and Marketing
Author:
Hein, Daniel
Publisher Information:
Bamberg
Year of publication:
2019
Pages:
IX, 184 ; Diagramme
Supervisor:
Pflaum, Alexander
;
Egner, Thomas
Language:
English
Type:
Doctoralthesis
URI:
https://fis.uni-bamberg.de/handle/uniba/46801
Activation date:
November 22, 2019
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https://fis.uni-bamberg.de/handle/uniba/46801
