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The taste of change? : Free vegan meal boxes do not change meat consumption, self-efficacy, or attitudes toward a plant-based diet among meat eaters
Sprengholz, Philipp; Hammer, Lina; Scheelje, Linda (2025): The taste of change? : Free vegan meal boxes do not change meat consumption, self-efficacy, or attitudes toward a plant-based diet among meat eaters, in: Bamberg: Otto-Friedrich-Universität, S. 1–4.
Faculty/Chair:
Author:
Publisher Information:
Year of publication:
2025
Pages:
Source/Other editions:
Food quality and preference, Amsterdam: Elsevier, 2025, Jg. 128, Nr. 105471, S. 1–4, ISSN: 1873-6343
Year of first publication:
2025
Language:
English
Abstract:
Excessive meat consumption is associated with health and environmental problems. Previous research has shown that the reasons for meat consumption are diverse and often include low self-efficacy beliefs in preparing alternative meals. In an experiment with 71 German participants, we investigated whether the delivery of meal boxes containing ingredients and recipes for three plant-based meals could increase self-efficacy, reduce meat consumption, and improve attitudes toward a vegan diet. No significant differences were found between the control group and the meal box recipients after the intervention. While recipients frequently liked the plant-based meals and could imagine preparing them again, the intervention did not increase their self-efficacy beliefs or affect their meat consumption. These findings indicate that the potential of meal box deliveries to alter dietary patterns may be limited.
GND Keywords:
Vegane Kost
Keywords:
plant-based diet
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RVK Classification:
Peer Reviewed:
Yes:
International Distribution:
Yes:
Type:
Article
Activation date:
May 12, 2025
Project(s):
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https://fis.uni-bamberg.de/handle/uniba/108011