Saur, Marc PhilippMarc PhilippSaurSchlatterer, Markus G.Markus G.Schlatterer0000-0003-0917-2960Schmitt, Stefanie Y.Stefanie Y.SchmittStübben, Felix2019-09-192019-03-072019978-3-943153-64-4https://fis.uni-bamberg.de/handle/uniba/45479engHorizontal product differentiation with limited attentive consumersworkingpaper