Digital Nudge Stacking and Backfiring : Understanding Sustainable E-Commerce Purchase Decisions

Mirbabaie, MiladMiladMirbabaie0000-0002-9455-5773Marx, JulianJulianMarxErle, LukasLukasErle2024-06-062024-06-0620231943-75441943-7536https://fis.uni-bamberg.de/handle/uniba/95636engDigital Nudge Stacking and Backfiring : Understanding Sustainable E-Commerce Purchase Decisionsarticle10.17705/1pais.15303