The internal Key Account Management activities of supplier firms : conceptual considerations and empirical analyses

Niersbach, BarbaraBarbaraNiersbach2019-09-192016-05-312016978-3-95710-060-3https://fis.uni-bamberg.de/handle/uniba/40447Dissertation, Universität Bamberg, 2016engThe internal Key Account Management activities of supplier firms : conceptual considerations and empirical analysesdoctoralthesis