Peters, LeonoreLeonorePeters0000-0002-8572-2023Ivens, Björn SvenBjörn SvenIvens0000-0001-8510-5212Pardo, CatherineCatherinePardo2022-10-242022-10-2420220019-8501https://fis.uni-bamberg.de/handle/uniba/56086engKey account managers' identification profiles and effectiveness : A fuzzy-set qualitative comparative analysisarticle10.1016/j.indmarman.2022.09.022