On the Factors Influencing Consumers’ Adoption of Social Commerce : A Review of the Empirical Literature

Friedrich, ThomasThomasFriedrich0000-0001-7789-42742019-09-192017-02-2120171943-7544https://fis.uni-bamberg.de/handle/uniba/41723engOn the Factors Influencing Consumers’ Adoption of Social Commerce : A Review of the Empirical Literaturearticlehttp://aisel.aisnet.org/pajais/vol8/iss4/2/